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The Psychology of Selling: How to Use Cognitive Biases to Increase Conversions
Selling isn’t about persuasion—it’s about understanding why people buy. Master cognitive biases to boost conversions and close more deals.

Sohom M
Mar 114 min read
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5 Game-Changing Customer Journey Mapping Techniques That Transformed My Local Business Sales
Mapping out the customer journey is essential for any local business hoping to improve customer retention and increase sales.

Sohom M
Mar 64 min read
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7 Proven Strategies I Used to Optimize Ad Spend Across Digital Channels and Crush the Competition
In digital advertising, optimizing ad spend is crucial for staying ahead. Here are seven effective strategies that transformed my ad spends
Sohom Mukherjee
Mar 23 min read
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8 Innovative Cross-Channel Strategies to Maximize Customer Retention and Drive Growth: A CMO's Ultimate Guide
Recent studies show that increasing customer retention rates by just 5% can boost profits by 25% to 95%. This guide strategies shows how to.
Sohom Mukherjee
Feb 273 min read
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